Accessibility for aimn.fi

Aim Apparel AB is responsible for this website. We want as many people as possible to be able to use it. This document describes how aimn.fi complies with the law on accessibility to digital public services, any known accessibility issues, and how you can report deficiencies to us so we can address them.

This website is covered by the Act on Accessibility Requirements for Certain Products and the European Accessibility Act (EAA). We strive to meet the common EU requirements for digital accessibility, including WCAG 2.1 level AA.

How accessible is the website?

We are aware that parts of the website are not fully accessible. See the section below on content that is not accessible for more information.

What can you do if you can’t access parts of the website?

If you need content from aimn.se that is not accessible to you but is excluded from the scope of the law as described below, you can notify us here.

You can also contact us by email: hello@aimn.com

The response time is usually 48 hours, Mon–Fri from 08:00 to 16:00 (excluding public holidays, sales and campaign periods, and red days).

Report accessibility issues on the website

We continuously strive to improve the accessibility of our website. If you discover any problems not described on this page, or if you believe we are not complying with the law, please let us know so we can become aware of the issue.

Supervision

In Sweden, the supervisory authority responsible for enforcing digital accessibility regulations is Digg (The Agency for Digital Government). If you experience accessibility issues while using this website and are located in Sweden, you can report them to Digg here.

For users located in other countries within the European Union, the relevant supervisory authority will be the national authority responsible for digital accessibility in your country. We encourage users outside Sweden to contact their respective local authorities for issues related to accessibility.

Technical Information About the Website’s Accessibility

This website is partially compliant with the law on accessibility to digital public services, due to the shortcomings described below.

Content That Is Not Accessible

The content described below is not fully accessible in one way or another.

Problems for users with visual impairments:

• Some text lacks sufficient contrast against the background. This mainly applies to decorative placements where the text has an inspirational purpose and is not required for functional website use.

• In some cases, link text and background do not have sufficient contrast.

• The search field linked to reviews cannot be navigated using a screen reader.

Problems for users without vision:

• Some English text lacks language attributes. The use of English expressions is part of the brand's tone and appears only in decorative contexts without functional content.

• Some images that are not decorative lack alternative text (ALT text).

• Flag icons in forms are not correctly marked with the lang attribute.

Other known issues:

• Pages related to return handling are not fully accessible. These are provided by an external third-party vendor and are expected to be fixed by Autumn 2025.

• There may be pages where the page title does not fully reflect the content or purpose of the page.

The accessibility issues deemed to affect user experience are expected to be resolved by Autumn 2025.

Disproportionate Burden

Due to technical limitations, heading structure may be flawed on certain pages, such as the homepage and campaign pages. In some cases, for example, an H1 heading may be missing.

Content Not Covered by the Law

There may be remaining issues — such as missing ALT text or insufficient structural markup — on older pages that are no longer maintained or actively used. These pages may still be accessible via old links.

How We Tested the Website

An external party conducted an independent review of the website.

Testing Method

The website was evaluated according to WCAG 2.2 up to level AA.

The following tools and devices were used:
• Devices: MacBook Pro, iPhone 13 mini
• Browsers: Google Chrome (Mac), Firefox (Mac), Google Chrome (iPhone)
• Screen reader (desktop): VoiceOver Mac
• Tools: WAVE (Chrome), Web Developer (Chrome), Silktide (Chrome)

Date of the last review

The most recent assessment was conducted on April 9, 2025.

Website publication

The website was originally published in 2014 and has been continuously updated since.
The current version of the site was published in 2025.

Planned remediation of issues

Our goal is to have resolved all known accessibility problems by Autumn 2025.

Last updated: June 27, 2025